Jul 12

Classic Polo Ralph Lauren Watches

Posted in Paiget

Polo Ralph Lauren

Richemont Group is the second largest luxury company nowadays. It includes a number of high performing luxury watch brands such as Cartier, IWC and Officine Panerai. Richemont is the major participant of Salon International de la Haute Horlogerie (SIHH).

Polo Ralph Lauren was admitted to prestigious luxury watch industry trade show (SIHH) in 2009. The brand has cooperated with the prestigious watchmaking  company Richmont Group to create watches with a license from popular fashion house.

The watch collection of Ralph Lauren showed in SIHH has been a classic and historical moment. It displayed its first Swiss timepiece collection in Geneva. The new watch collection has been distributed into a number of retail stores all over the world under the name of “Polo Ralph Lauren Watch and Jewelery Company”.

Financiere Richemont started selling three watches of collections rightly in that day of Geneva show. The marketing documents of the Ralph Lauren Stirrup line released exactly that day.

The impressive thing about Ralph Lauren that happened before long was the speech give by Guy Chatillon, the Ralph Lauren Watch Chief Executive. At a press conference, he stated that “we are here to last, and we are here for the long term”.

According to John Guy, an analyst at MF Global Securities showed in a forecast, The Swiss watch industry might get into trouble in exports since the 1970s. And according to statistics, exports may fall over 15% that year.

Bloomberg disclosed the price range of those pieces. They were priced from 10,000 Swiss Francs (equals to $8,800) to 30,000 francs.

The economic condition is still far from being satisfactory, let’s see whether the Polo Ralph Lauren line can withstand the tough situation.

Polo Ralph Lauren

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